Au p'tit Soleil daycare

In short

The showcase website of a non-profit daycare centre in Neuchâtel, which has been welcoming children from 2 months to 4 years old since 2001. It has to reassure parents and give them all the practical information in a few clicks.

Context

Before calling a daycare, parents look for three things: whether they can trust it, how their child will be cared for, and how to register. The website had to answer those three questions on the very first visit.

What I did

The site architecture as one clear page: Home, About, Teaching approach, Gallery, Testimonials, Info & Registration, plus a Team page.
The design: a warm and reassuring tone, with photos of children in action and colourful icons.
An available-places banner at the top of the home page, for the most awaited information.
The presentation of the two groups (“Les Petits”, “Les Grands”), the meals and the teaching approach (Montessori, “Youp’là bouge” label).
The 5-step registration process, with opening hours, subsidised fees, an embedded Google Map and PDF documents.
Testimonials from families, with a link to the Google reviews.
A responsive, mobile-first website with a full-screen menu.